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Opportunity report · Southwest Reading· General retail

General retail in Southwest Reading

Southwest Reading supports roughly 10.9 general retail by population but has 2; 2 registered general retail within 1.75 mi vs. ~10.9 supportable.

64
Opportunity Score
out of 100
Recommended areaAI
Southwest Reading
Market radiusCalc
1.75 mi
Population servedCalc
32,616
Est. daily trafficSource
22,859
Existing competitorsCalc
2
Complementary nearbyCalc
13
The case

Why
here?

Each signal is labeled by how we know it: reported by a source, calculated by MAKE IT HERE from source data, or interpreted by AI.

Source reported by a data providerCalc derived by MAKE IT HERE from source dataAI a model's reading of the data, not a factMock
  1. 01
    Competitive headroom
    2 registered general retail within 1.75 mi vs. ~10.9 supportable
    Calc
  2. 02
    Complementary businesses
    13 restaurants
    Calc
  3. 03
    Population in market radius
    ~32,616 residents within 1.75 mi
    Calc
  4. 04
    Residential density
    ~11,779 households in radius
    Calc
  5. 05
    Household spending power
    ~4,898 households in radius above poverty with $75k+ income profile (47% county share, 25% college-educated)
    Calc
Recommended area

Southwest Reading

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Showing general retail and complementary categories, traffic segments and development pipeline.

Live model check Calc

The v0.1 scoring model re-run right now at the district center. Curated score above may differ: it incorporates analyst review and comparable-district evidence.

65
FactorPoints / max
Competitive headroomCalc12 / 14
2 registered general retail within 1.75 mi vs. ~12.2 supportable
Population in market radiusCalc10 / 12
~36,639 residents within 1.75 mi
Complementary businessesCalc10 / 10
13 restaurants
Residential densityCalc7 / 7
~12,890 households in radius
Household spending powerCalc6 / 6
~5,360 households in radius above poverty with $75k+ income profile (47% county share, 25% college-educated)
Population growthSource5 / 10
+8.8% 5-year growth in Southwest Reading
Traffic exposureSource4 / 10
~22,033 vehicles/day at nearest count
Nearby institutionsSource3 / 3
26 institutions within 1.5 mi (0 daily visitors)
Migration into the countySource3 / 3
20,614 people moved into the county in a year (48 per 1,000 residents); largest outside source New York (2,303 people)
Daytime / employment densitySource2 / 4
6,637 daytime population in Southwest Reading
Household incomeSource1 / 9
$44,599 median household income
Development pipelineSource1 / 4
178 housing units, 0 sq ft in pipeline
Industry momentumSource1 / 4
No county industry series for this sector
Visitor demandCalc0 / 3
1 hotels nearby
Complementary businessesCalc
  • Restaurants13
Growth indicatorsSource
  • Fifth and Penn mixed-use redevelopment
    approved (2029)
  • 400 block Penn Street building sale
    approved (2028)
  • Former Santander building apartments
    planned, 178 units (2028)
RisksAI
  • !2 existing general retail already operate within 1.75 mi
  • !Median household income in Southwest Reading ($44,599) is below the city average
  • !OpenStreetMap under-counts some competitors; verify with a field survey before committing
Comparable cities · similar districts

What happened elsewhere

Reading · Southwest Reading

Closest cluster archetype: Neighborhood Social Hub. Missing Morning café.

Full City Compare